Orchestrate every subscriber touch.
An omnichannel Campaign Manager for operators — SMS, USSD, IVR, OBD, RCS, and push in one control plane with precision targeting, throttling, and live performance analytics.
Everything operators need to run and monetize Campaign Manager.
Production-ready capabilities spanning subscriber experience, network integration, analytics, and carrier operations.
Omnichannel builder
Design journeys across SMS, USSD, IVR, OBD, RCS, email, and push.
Audience targeting
Segment by plan, ARPU, usage, location, handset, and lifecycle stage.
Smart scheduling
Calendars, time-zone aware sends, quiet hours, and blackout dates.
Throttle & pacing
Network-safe TPS limits with burst control and priority lanes.
A/B testing
Creative, channel, and send-time experiments with auto-winners.
Consent & DND
Regulatory opt-in/out, TRAI/GDPR-style controls, and suppression lists.
Trigger campaigns
Event-driven flows for recharge, churn risk, and lifecycle moments.
Personalization
Dynamic templates with balance, name, offer, and language tokens.
Approval workflows
Maker-checker, brand review, and partner campaign gates.
Real-time dashboards
Delivery, CTR, conversion, and revenue attribution live.
Cost controls
Budget caps, channel cost models, and ROI forecasting.
Partner portal
Enterprise and VAS partners launch under operator policies.
Integrations
BSS, CRM, CDP, SMS/USSD/RCS gateways, and OBD platforms.
Fraud & spam guard
Content filters, rate anomaly detection, and sender reputation.
Reporting packs
Executive, ops, and partner-ready exports and APIs.
HA at scale
Multi-node workers for national festive and election peaks.
Built for telecom reality.
Channels
- SMS & flash SMS
- USSD push / pull
- IVR & OBD voice
- RCS & app push
Targeting
- Plan & ARPU segments
- Geo & cell-level
- Behavioral cohorts
- Lookalike & seed lists
Governance
- Opt-in / DND registries
- Maker-checker approvals
- Brand templates
- Audit trails
Outcomes
- Delivery & engagement KPIs
- Offer redemption
- ARPU uplift tracking
- Churn save attribution